Arom Gallery is a not-for-profit physical gallery and digital art space by and for artists. Our home is the heart of Budapest, where we hosted a four month exhibition series showcasing works by both Hungarian and international artists. Arom was founded in 2024 by Wade Burleson and Martina Taylor. You can learn more on our website.
As the Creative Director of the gallery, I created the branding and advertising deliverables for the gallery. We aimed to cement the gallery without a major internet presence, using primarily analog engagement tactics to reach across language and culture. Throughout the course of our time in Astoria, Budapest, we had hundreds of visitors, showed the work of 40+ talented artists, and made invaluable connections. Visual language is incredibly important in creating a cohesive brand, especially when designing for a diverse, multicultural audience; each show had a distinct style that fit within the larger gallery framework, tying our shows together and quickly establishing a recognizable art space.
